REEF: Live From The North Shore Ep. 1 and 2

No matter what, Hawaii always provides. From steep and deep tubes to open-faced canvases to high-flying launch ramps, Evan Geisleman, Mitch Crews, Kai Otton, Taylor Knox, Mikala Jones, Billy Kemper & Thiago "Shrimpy" Camarao make the most of their front row seats at Off The Wall. #justpassingthrough

Live From The North Shore 2016 - Part 1

The salty sea breeze, warm, lively water, and vibrant natural beauty. Look around. This is Hawaii. #justpassingthrough The conclusion of #LiveFromTheNorthShore series features Reef Ambassadors Mikala Jones, Kai Otton, Mitch Crews, Kyllian Guerin, Thiago “Shrimpy” Camarao.

Live From The North Shore 2016 - Part 2

Wetsuit Guide 2016 / 2017

Let's face it, SUMMER is over. Hang up those boardshorts and bikinis (but keep them close by in case of jacuzzi mode) because the winter swells are pumping, and the water is cold. We've put together a small collection of our favorite wetsuits. Check them out below, and shop fullsuits on our site.

Billabong

Billabong

Billabong 3/2 Furnace Carbon Comp Chest Zip

Shop

Billabong 3/2 Revolution Tri Bong Chest Suit

Shop

Billabong 3/2 Absolute X

Shop

Shop Billabong Fullsuits

Hurley

Hurley

Hurley 303 Phantom Fullsuit

Shop

Hurley 403 Fusion Chest Zip

Shop

Hurley 202 Phantom Fullsuit

Shop

Shop Hurley Fullsuits

O'Neill

O'Neill

O'Neill 3/2 Psycho Freak Zen Zip Fullsuit

Shop

O'Neill 3/2 Epic Fullsuit

Shop

O'Neill Hyperfreak FZ 2mm Fullsuit

Shop

Shop O'Neill Fullsuits

Quiksilver

Quiksilver

Quiksilver 4/3 Performance CZ Fullsuit

Shop

Quiksilver 4/3 GBS Zipless

Shop

Quiksilver 3/2 Ag47 Mo BZ Fullsuit

Shop

Shop Quiksilver Fullsuits

Rip Curl

Rip Curl

Rip Curl 4/3 Flash Bomb GB CZ Fullsuit

Shop

Rip Curl 4/3 Dawn Patrol Patrol GB Back Zip STMR Fullsuit

Shop

Rip Curl 3/2 E Bomb GB Zip Free Fullsuit

Shop

Shop Rip Curl Fullsuits

XCEL

XCEL

Xcel 3/2 Revolt TDC X2 Fullsuit

Shop

Xcel 3/2 Infiniti Comp TDC Chest Zip Fullsuit

Shop

Xcel 3/2 Axis Comp X2 Chest Zip Fullsuit

Shop

Shop XCEL Fullsuits

Womens

WOMEN'S

Rip Curl Women's 3/2 Flash Bomb GB Fullsuit

Shop

Billabong Women's 3/2 Furnace Carbon Chest Zip Fullsuit

Shop

O'Neill 4/3 Women's Psycho Freak Zen ZIP Fullsuit

Shop

Shop Womens Fullsuits

Blue Friday at Surf Ride

48.7 million people are expected to travel somewhere this year for Thanksgiving with San Diego being a top spot to visit family and friends. This year we are encouraging our customers to spend time with all those family members and friends that made a special trip to North County to visit for the Holiday.

Blue Friday 2016 at Surf Ride

We are NOT having any doorbuster deals, we are not opening at 5am, we are not encouraging people to leave Thanksgiving dinner early to go camp in the streets.

PLEASE, spend time with your family, go surf on Friday and experience what we are calling #BlueFriday16. On your way to the beach stop by for free coffee, doughnuts, and wax. Share your photo using #BlueFriday16 for a chance to win Surf Ride Prize Pack. Don't get trampled by the #BlackFridayBS this year, #SayNoToBlackFriday #CampAtTheBeachNotInTheStreets

Demofest 2016 - Free Surf Demo 10/22/16

Demofest 2016

Event Details

When: Saturday, October 22, 2016 : 8am-4pm

Where: Seaside Reef, Cardiff-by-the-Sea, CA

What: Top brands provide surfboards, wetsuits, SUPs & other surf accessories for anyone to try. Basically all of the surfboard, wetsuit, and accessory brands that we carry at Surf Ride will bring their fleet of demo products (surfboards, wetsuits, fins, etc.) down to the Seaside Reef parking lot, set-up a pop-up tent, and lend out their products for you to try out in the surf. You're able to try out anything you want, as many times as you want from 8am-4pm... and it's free!

DEMO IS FREE -- JUST BRING YOUR ID! Participants under 18 are required to get a parent/guardians signature in order to participate.