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Who would have ever thought that coming from such a dysfunctional background would have set the destiny for an individual to build the largest, most positive and influential skateboard company of all time. Fate or not; it took knowledge, passion and endurance for this person to find their craft.
Johnny Shcillereff was just in his youth with only a few things keeping him grounded; the subcultures he submerged himself into and the skateboard under his feet.
But after years of following a wayward path Johnny made a conscious decision to re-shape his life, get on the right path and make the commitment to do something positive with his passions. This was time when his “Elementality” began to surface, and things would never be the same.
Information courtesy of Element.