Surf Ride Demo-Lition is a beach demo program which allows the consumers / employees to test the products which are at the core of our sport. We are partnering with our leading board shapers, vendors, fin manufacturers and wetsuit brands to creat a casual platform to display, test and educate the local surfer on the vast design differences in all of our products. Everyone who attends will have a chance to try a board, a set of fins as well as wetsuits. This will give everyone who attends the understanding of the time and design which are put into all of the products carried in our stores. In the end, we want Surf Ride to become a seamless conduit between manufacturer, brand and consumer. We Want the public to... Lean + Try + Know

When buying a board, you should know exactly how it will perform according to your size, ability, and surfing style. With rapidly changing technology, this is becoming more challenging. Today there exist dozens of innovative board shaping processes; foam formulas, resins, and fin shape and placement. This is why Surf Ride wants to bring the shapers / manufactures directly to you. They will be able to pass on their first hand knowledge of the design and testing processes that go into each product, giving you the necessary information to make the correct board purchase. These informed decisions will ultimately allow your surfing to reach it’s highest potential. Here at Surf Ride, that’s what we want… for every surfer to get the most out of every wave.